MailerLite

Description

MailerLite is where a lot of creators and small businesses should start. The editor is clean, the learning curve is gentle, and the free plan (up to 1,000 subscribers) is one of the most generous around, so you can grow a referral list before spending a cent. Pricing stays low as you scale, and you still get automations, landing pages, and signup forms. The tradeoff is depth: if you need complex branching automations, advanced segmentation, or heavy CRM features, you’ll eventually feel the ceiling. Approval to join can also be stricter than rivals. For newsletter creators, solopreneurs, and referral marketers who value simplicity and price over power-user features, it’s an easy recommendation. Growth-stage teams with complex funnels should test the limits first.