Here’s this week’s ReferralEarl roundup — 9 items across Affiliate & Referral, Search & Traffic.
Every story links to its original source.
The TLDR
- Affiliate & Referral: In B2B, influencer marketing takes on a different look
- Search & Traffic: Google Ads API Version 26 Now Out Available
Affiliate & Referral
In B2B, influencer marketing takes on a different look
B2B influencer marketing must be built for longer sales cycles and niche audiences. Learn how to make sustainable brand creation through strategic partnerships. MarTech
We analyzed 5,000+ Google Ads accounts: Seasonality adjustments backfire on Black Friday by Optmyzr
…and how AI agents can help you get ready for BFCM 2026. MarTech
Search & Traffic
Google Ads API Version 26 Now Out Available
Google Ads has released version 26 of the Google Ads API. This is a major release of the Google Ads API updates including SMS messaging, local services, hotel center accounts, lift measurements, EU political items… Search Engine Roundtable
Google Ads Updates Sexual Content Policy With More Examples
Google Ads has updated the sexual content policies to "provide additional examples and clearer information to advertisers," the company wrote. The main section that was updated was the "Sexually suggestive elements and… Search Engine Roundtable
From the blog this week
Referral vs. Testimonial: What’s the Difference?
New on the site — Read the post
Photographer Referral Program: How to Get More Bookings
New on the site — Read the post
What Is a Referral Network? A Beginner’s Guide
New on the site — Read the post
Customer Retention Strategies for B2B Wholesale Distributors
New on the site — Read the post
How to Use Instagram Reels to Get Customers Without Ads
New on the site — Read the post
Turn Customers Into Your Growth Engine
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Photo by Sincerely Media on Unsplash.
