Earl’s Blog

How to Prevent Referral Fraud: A Beginner’s Guide

How to Prevent Referral Fraud: A Beginner’s Guide

October 12, 2026

Referral programs are one of the cheapest ways to grow a small business, but wherever there’s a reward, someone will

How to Write Referral Program Terms & Conditions (+ Template)

How to Write Referral Program Terms & Conditions (+ Template)

October 12, 2026

A referral program without clear terms and conditions is a liability waiting to happen. Without written rules, you have no

TikTok One-Click Checkout, ChatGPT Image Ads, Google Auto-Promos, Pixel 11 Referrals: 12 Must-Know Referral Marketing Stories (October 11, 2026)

TikTok One-Click Checkout, ChatGPT Image Ads, Google Auto-Promos, Pixel 11 Referrals: 12 Must-Know Referral Marketing Stories (October 11, 2026)

October 11, 2026

Referral marketing news this week came down to one theme: the distance between “I saw it” and “I bought it”

How to Start a Customer Advisory Board on a Shoestring Budget

How to Start a Customer Advisory Board on a Shoestring Budget

October 11, 2026

A customer advisory board sounds like something only enterprise software companies can afford — flights, catered dinners, a fancy venue.

How to Name a Referral Program: 50+ Ideas & Examples

How to Name a Referral Program: 50+ Ideas & Examples

October 10, 2026

A referral program’s name does more work than most businesses give it credit for. It shows up in emails, on

How to Use Exit-Intent Popups to Recover Abandoning Visitors

How to Use Exit-Intent Popups to Recover Abandoning Visitors

October 10, 2026

Most visitors who land on your site leave without buying, subscribing, or taking any action at all — and once

How to Build a Tutoring Referral Program (+ Best Software)

How to Build a Tutoring Referral Program (+ Best Software)

October 10, 2026

Tutoring is a trust-driven business — parents and students rarely pick a tutor from a cold ad, they pick one

How to Build Customer Retention Into a Home Service Business

How to Build Customer Retention Into a Home Service Business

October 9, 2026

Most home service companies pour their marketing budget into finding new customers while letting past ones quietly drift to a

Buyer Signals Won’t Help · Google Ads AI Max · Brand Measurement Truth

Buyer Signals Won’t Help · Google Ads AI Max · Brand Measurement Truth

October 8, 2026

Here’s this week’s ReferralEarl roundup — 9 items across Affiliate & Referral, Search & Traffic. Every story links to its

How to Automate a Post-Purchase Email Series for Repeat Sales

How to Automate a Post-Purchase Email Series for Repeat Sales

October 8, 2026

The sale isn’t the finish line — it’s the start of the relationship that actually makes a customer profitable. A

How to Set Up a Loyalty Program for a Car Wash

How to Set Up a Loyalty Program for a Car Wash

October 7, 2026

Car washes live and die on repeat visits, and a loyalty program is one of the cheapest ways to turn

What Is a Referral Landing Page? Beginner’s Guide + Examples

What Is a Referral Landing Page? Beginner’s Guide + Examples

October 6, 2026

If you’ve ever gotten a text from a friend saying “use my link and we both get a discount,” you’ve

How to Write an Onboarding Email Sequence That Cuts Churn

How to Write an Onboarding Email Sequence That Cuts Churn

October 5, 2026

Most customers who leave a product do it quietly in the first week or two, long before a renewal date

AI Overviews Hit 93% Of Brands, Stripe Buys Parafin, Meta Muse Goes SMB, ChatGPT Ads Scale: 16 Must-Know Affiliate Marketing Stories (October 4, 2026)

AI Overviews Hit 93% Of Brands, Stripe Buys Parafin, Meta Muse Goes SMB, ChatGPT Ads Scale: 16 Must-Know Affiliate Marketing Stories (October 4, 2026)

October 4, 2026

Affiliate marketing news this week was about AI taking over more of the path between a shopper and a sale.

Pressure Washing Referral Program Ideas That Book More Jobs

Pressure Washing Referral Program Ideas That Book More Jobs

October 4, 2026

A pressure washing crew lives or dies by how full next week’s schedule is, and referrals are usually the cheapest,

What Is Self-Referral? Is It Allowed in Referral Programs?

What Is Self-Referral? Is It Allowed in Referral Programs?

October 3, 2026

You’ve got a referral link, a tempting reward, and a simple idea: why not just use the link on yourself?

More AI, Same Cost · Google Webmaster Report · Salesforce Buys Listen Labs

More AI, Same Cost · Google Webmaster Report · Salesforce Buys Listen Labs

October 1, 2026

Here’s this week’s ReferralEarl roundup — 9 items across Affiliate & Referral, Search & Traffic. Every story links to its

How to Clean Your Email List to Improve Deliverability

How to Clean Your Email List to Improve Deliverability

October 1, 2026

If your open rates are sinking and more of your emails are landing in spam, the problem usually isn’t your

How to Build an Email List Without a Website

How to Build an Email List Without a Website

October 1, 2026

You don’t need a website to start collecting email addresses. Several email marketing platforms give you a free hosted landing

What Is a Referral Widget? How It Works on Your Site

What Is a Referral Widget? How It Works on Your Site

September 30, 2026

If you’ve ever visited a website and seen a small floating button in the corner inviting you to “Give $10,

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