Earl’s Blog

How to Use Exit Surveys to Reduce Voluntary Churn

How to Use Exit Surveys to Reduce Voluntary Churn

July 18, 2026

Every cancellation is a data point, but most companies let it walk out the door unexamined. A well-placed exit survey

How to Create a Dental Practice Referral Program

How to Create a Dental Practice Referral Program

July 17, 2026

Word of mouth is still one of the best sources of new patients for a dental practice, but it rarely

How to Build a Brand Ambassador Program From Scratch

How to Build a Brand Ambassador Program From Scratch

July 17, 2026

A brand ambassador program turns your most enthusiastic customers and fans into an ongoing marketing channel — people who post

How to Create a Customer Loyalty Program Without Costly Software

How to Create a Customer Loyalty Program Without Costly Software

July 17, 2026

Enterprise loyalty platforms can run hundreds of dollars a month before you’ve rewarded a single customer, which makes them a

How to Use Birthday & Anniversary Emails to Boost Retention

How to Use Birthday & Anniversary Emails to Boost Retention

July 17, 2026

A birthday or anniversary email is one of the easiest wins in customer retention marketing: it’s a message people actually

How to Find Blog Post Topics Your Customers Search

How to Find Blog Post Topics Your Customers Search

July 16, 2026

Most blogs fail for a simple reason: they answer questions nobody is asking. You can fix that without guessing, running

Referral Program Pre-Launch Checklist: 10 Steps

Referral Program Pre-Launch Checklist: 10 Steps

July 16, 2026

It’s tempting to build a referral page, turn it on, and start promoting it the same afternoon. But most of

How to Build a Customer Loyalty Program on Any Budget

How to Build a Customer Loyalty Program on Any Budget

July 16, 2026

Repeat customers are the cheapest growth channel you already have — you just need a system that gives them a

Best Referral Program Software for Small Businesses in 2026

Best Referral Program Software for Small Businesses in 2026

July 16, 2026

Picking referral software feels harder than it should be. Every vendor claims to be “the easiest way to turn customers

What Is Referral Attribution and How Does It Work?

What Is Referral Attribution and How Does It Work?

July 16, 2026

You launch a referral program, customers start sharing it, and new signups roll in — but how do you actually

Cloudways vs Shared Hosting: Is Managed Cloud Worth the Upgrade?

Cloudways vs Shared Hosting: Is Managed Cloud Worth the Upgrade?

July 15, 2026

Disclosure: This post contains affiliate links. If you sign up for Cloudways through them, we may earn a commission at

Double-Sided Referral Programs: How They Work and If They’re Worth It

Double-Sided Referral Programs: How They Work and If They’re Worth It

July 15, 2026

The referral programs most people remember — Dropbox, PayPal, Olaplex — all share one trait: they gave something to both

How to Track Referral Program Performance for Free

How to Track Referral Program Performance for Free

July 14, 2026

Dedicated referral software can run anywhere from a modest monthly fee to a serious line item once you factor in

Tiered Referral Program Examples & How to Build a Reward Ladder

Tiered Referral Program Examples & How to Build a Reward Ladder

July 14, 2026

A flat referral reward — the same $10 or one free month for every single referral — is easy to

How to Build a Community-Led Growth Strategy for Small SaaS

How to Build a Community-Led Growth Strategy for Small SaaS

July 13, 2026

If you’re a small SaaS team without a big paid-ads budget or a large sales org, your users can become

The Best Hosting for WooCommerce Stores in 2026

The Best Hosting for WooCommerce Stores in 2026

July 13, 2026

Disclosure: This post contains affiliate links. If you sign up for Cloudways through them, we may earn a commission at

What Can Cloudways Host? Every Platform Its Managed Cloud Runs

What Can Cloudways Host? Every Platform Its Managed Cloud Runs

July 13, 2026

Disclosure: This post contains affiliate links. If you sign up for Cloudways through them, we may earn a commission at

Best Loyalty Program Apps for Small Ecommerce Stores

Best Loyalty Program Apps for Small Ecommerce Stores

July 12, 2026

Adding a loyalty program is one of the fastest ways for a small ecommerce store to turn one-time buyers into

Local SEO Content Strategy: Rank in Your City Without Links

Local SEO Content Strategy: Rank in Your City Without Links

July 12, 2026

Most local businesses assume they need a pile of backlinks to show up when someone searches “near me” or “[service]

How to Reduce SaaS Churn in 90 Days, No CS Team Needed

How to Reduce SaaS Churn in 90 Days, No CS Team Needed

July 12, 2026

If you’re a small SaaS team without the headcount for a dedicated customer success function, churn can feel like a

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